“Photography is the power of observation, not the application of technology” – Ken Rockwell
This is the philosophy that I based my photographic approach on. I am Fred Sly, based in Northern New Jersey, but travels for assignments. I specialize in portraiture and event photography. This includes but is not limited to beauty, fashion, headshot, runway and red carpet photography.
I am inspired by photography as it continually motivates me to captive people in creative ways. My goal is to capture the unique personalities and characteristics of people in an authentic way without being overly reliant on digital manipulation. This applies to models and non-models alike. I am appreciative for the opportunity to pursue this passion and all of the people who I meet along the way.
